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The Christmas card photo is the one picture of the year that ends up on every fridge in the family, so it is worth planning the outfits. The goal is not matching. It is coordinating: everyone in the same two or three colors, in fabrics that look rich on camera, with nothing that fights for attention.
How to Coordinate Christmas Family Photo Outfits
- Start with mom’s dress. It is the biggest piece of color in the photo, so pick it first and build everyone else around it.
- Choose two or three colors. Classic combinations: navy, cream and camel; burgundy and forest green; or red with ivory and gray.
- Use texture instead of pattern. Velvet, cable knits, cashmere and corduroy photograph beautifully. Keep pattern to one person (a tartan dress or shirt) so it doesn’t get busy.
- Skip logos and graphics. They date the photo fast.
- Dress the kids last. Pull one color from mom’s dress for the girls and one from dad’s sweater for the boys.
Here is what we would buy for every member of the family this year.
For Mom: Velvet, Nap Dresses and Sweater Dresses
For Dad: Cashmere and a Good Blazer
For Girls: Velvet and Tartan Dresses
For Boys and Babies
Christmas Family Photo FAQ
What colors are best for Christmas family photos?
Navy, cream, camel, burgundy, forest green and classic red all photograph well. Pick two or three and repeat them across the family rather than putting everyone in the same color.
Should the family match in Christmas photos?
Coordinating looks more polished than matching. Matching pajamas are perfect for a casual Christmas morning photo, but for the card, keep everyone in the same palette with different pieces.
When should you book Christmas family photos?
Most photographers book up in October and November, so earlier is better. Order outfits at least two weeks ahead to allow for returns and alterations.
Planning a matching pajama photo too? See our Christmas Eve box ideas for the pajama brands we love.





